Audience research for magazine cover

In order to prepare to design my college magazine cover I undertook a short piece of audience research. My questions and results are presented here.

Questionnaire
1. What would you like to see in a college magazine?
a. Sports 2
b. Music 4
c. Gossip 1
d. Student achievements


2. How much would you be willing to pay for a college magazine?
a. 50p 7
b. £1.00
c. £2.00
d. £3.00

3. What are your hobbies/interests?
a. Sport 2
b. Musical instrument 4
c. Skateboarding/bmx 1
d. Other_______________

4. Should the magazine have lots of pictures or more writing?
a. More pictures 4
b. More writing 3

5. Do you have a job?
a. Yes 2
b. No 5

6. Do you enjoy college?
a. Yes 5
b. No 2

7. Are you planning on going to university?
a. Yes 4
b. No 3

8. Would you be interested in buying a college magazine?
a. Yes 4
b. No 3

9. What type of music do you enjoy?
a. Rock 1
b. Indie 3
c. Rap 2
d. Hip hop
e. Dance 1
f. Other__________________

10. What gender are you?
a. Male 5
b. Female 2


On the basis of this I have decided to a modern magazine with quite a bit of writing but a variety of pictures so people do not get bored of reading. I have decided to put in more music type things rather than more sport because as you can see by the questionaire more people like music than sport. The magazine will be around 50p as the majority of people chose that and most of these people did not have a job. It will involve more indie rock style of music because most people enjoyed this type of music, rather than rap or hip hop. As the majority of people I asked said they enjoyed college I think the magazine will be a good idea as everybody who doesn't enjoy college might like to see something new.